Superior Essex Partners With Grant Enfinger For The NGOTS Race At Canadian Tire Motorsports Park

MOORESVILLE, N.C. (Aug. 22, 2019) – Superior Essex, the leading manufacturer and supplier of communications cable in North America, announced they will partner with Grant Enfinger, driver of the No. 98 ThorSport Racing Ford F-150 for Sunday’s NASCAR Gander Outdoors Truck Series Playoff race at Canadian Tire Motorsports Park in Bowmanville, Ont. Canada. Superior Essex, based in Atlanta, Georgia, will adorn the hood of Enfinger’s Ford F-150 as he competes in the second race of the Gander Trucks Playoffs, north of the boarder.

“It’s great to have Superior Essex on board our F-150 for the road course race at Canadian Tire Motorsports Park,” said Grant Enfinger, driver of the No. 98 Superior Essex/Curb Records/ThorSport Racing Ford F-150. “This is the second race of the playoffs, and a track that is always exciting for both the drivers and fans. I know Superior Essex will have a big crowd there for the race, so this should be the perfect place to kick off a new partnership for both ThorSport Racing and Superior Essex.”

Superior Essex is on the forefront of innovation through Power over Ethernet, Intelligent Buildings and Cities, 5G Fiber infrastructure including Hybrid and Composite solutions, as well as technological advancements being made at its Product Development Center. Superior Essex Communications is also setting the pace on sustainability by being the first and only company with a Zero Waste to Landfill Certification at its Hoisington (KS) plant; the first wire and cable producer to contribute points to LEED certification, and the first to offer verified sustainable cables in over 50 products. Superior Essex Communications is Everywhere You Live and Work®.

“We are honored to partner with Grant Enfinger and ThorSport Racing at the NASCAR Gander Outdoors Truck Series race at Canadian Tire Motorsports Park,” said Brian Ensign, Vice President of Marketing for Superior Essex. “This partnership has been a long time coming. I’ve gotten to know Grant over the past two years, and have a great deal of respect for his racing ability, and his impact on the sport. I can draw that same parallel to the Superior Essex brand in our industry, so this is a great partnership for many reasons. As a company who is already working with NASCAR, teams, and other industry partners to generate business-to-business relationships, we thought this would be a great way to support Grant and the team, as they compete in the Playoffs, and to give our guests an experience of a lifetime.”

The No. 98 Superior Essex/Curb Records/ThorSport Racing Ford F-150 will take the green flag for the Gander Trucks race at Canadian Tire Motorsports Park Sunday, Aug. 25, at 2:30 p.m. ET. All the action from the 2.459-mile, 10-turn road course, broadcast live starting at 2 p.m. ET on FOX Sports 1 (FS1) and the Motor Racing Network (MRN).

For more information on Grant Enfinger, visit: GrantEnfinger.com or follow him on Twitter @GrantEnfinger or on Facebook at GrantEnfinger.

For more information on Superior Essex, visit: SuperiorEssexCommunications.com or follow them on Twitter @SuperiorEssex or on Facebook at Superior Essex Communications.

About Superior Essex
Superior Essex Communications is the leading manufacturer and supplier of communications cable in North America. It is on the forefront of innovation through Power over Ethernet, Intelligent Buildings and Cities, 5G Fiber infrastructure including Hybrid and Composite solutions, as well as technological advancements being made at its Product Development Center. Superior Essex Communications is also setting the pace on sustainability by being the first and only company with a Zero Waste to Landfill Certification at its Hoisington (KS) plant; the first wire and cable producer to contribute points to LEED certification, and the first to offer verified sustainable cables in over 50 products. Superior Essex Communications is Everywhere You Live and Work®. Additional information is available at http://superioressexcommunications.com

About Curb Records:
Curb Records is one of the world’s leading independent music companies. Owned and operated under The Curb Group by Mike Curb since 1962, Curb Records has achieved 433 number one records, over 1,500 hundred Top Ten records and charted over 4,500 total records. Today’s roster includes some of the top names in Country, Christian and Pop/Rock music. Curb Records has produced over 100 Billboard awards and achievements and was recently honored as the 2015 Mediabase Gold Label of the Year. For more information visit: Curb.com.

About ThorSport Racing:
Entering its 24th season of competition, ThorSport Racing, based in Sandusky, Ohio, is the longest-tenured NASCAR Gander Outdoors Truck Series team, competing in the series since 1996.

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